This article will provide you with a ClickFunnels review, and after reading it, you will know whether you should go with ClickFunnels.
But before that, let’s understand what a sales funnel is.
What is a Sales Funnel?
A sales funnel is an online setup to attract and convert visitors to customers.
Sales funnels are different from websites. A website is your store where you showcase your products or services. Visitors may or may not buy anything from your website. They might require a little push to trigger a purchase.
You need a sales agent who interacts with the visitors and explains your offerings. The sales agent must convince visitors to the point that they end up buying the product or service.
A sales funnel is similar to a sales agent.
So now that we are clear on sales funnels, let’s shift our focus to our ClickFunnels review.
ClickFunnels Review
The table of content for ClickFunnels review is as follows:
Table of Contents
- ClickFunnels Background
- ClickFunnels Features
- ClickFunnels Ratings
- ClickFunnels Pros and Cons
- ClickFunnels Pricing
- ClickFunnels Support
- ClickFunnels Alternatives
- Conclusion
ClickFunnels Background
ClickFunnels was co-developed by Russell Brunson and Todd Dickerson. Russell is an entrepreneur, marketing fanatic, and author. He is a famous marketer with over a million Instagram followers, while Todd is a developer.
Before ClickFunnels, Russell had internet marketing endeavors, and Todd was his customer. Russell needed a Ruby developer to fix a site he bought, so he emailed his customers and asked if anyone knew Ruby on Rails. Todd responded, and they have been working together ever since.
One day, they heard that a basic landing page builder technology received 5 million dollars in funding, and Todd claimed that they could build a better platform. In one week, they came up with a plan for building sales funnel software to help users deal with the overwhelming processes of creating a funnel using different tools.
Thus, ClickFunnels was launched in 2014.
Since then, ClickFunnels has been used by over 100,000 entrepreneurs who want to spread awareness of their products and convert leads into customers.
ClickFunnels has been used to create over 9.5 million sales funnels that have generated sales of 13.4 billion USD.
Now that we’ve covered the basics of ClickFunnels, let’s dig into the features of this sales funnel tool.
Click here to visit ClickFunnels
ClickFunnels Features
Drag and Drop Page Builder
A landing page attracts, generates interest, and triggers visitors to hit the call-to-action button.
The ClickFunnels page builder does not require technical or coding skills. You can design your landing pages yourself.
ClickFunnels provides a drag-and-drop page builder that requires you to pick a section, row, column, or element and drop it on the page. This allows you to create a converting landing page in a matter of minutes.
Mobile Ready
Billions of users use smartphones to access the net. You should ensure that your page looks as good on a mobile screen as it does on a laptop screen. Well, ClickFunnels helps you with this as well. You can edit the page for a mobile layout to suit your requirements in the builder interface.
Funnel Templates
When you enter the ClickFunnels space, you will find page templates that you can select and customize as per your requirements using the drag and drop builder. You will find templates for most of your requirements, such as a sales page, an opt-in form, a thank-you page, etc.
Integrations
Integrations connect two or more platforms.
Suppose you use ClickFunnels, and you want to connect your email marketing software, say Mailchimp, to collect leads, send them emails, set up automation campaigns, and perform many other such tasks. You can do this through integration.
ClickFunnels has a long list of third-party integration options to work with. Some of them are:
- HubSpot
- InfusionSoft
- Shopify
- Ontraport
- GetResponse
- Interspire
- Zoom
- Mad Mini
- Sendlane
- Kajabi
- WebhoopApi
- EverWebinar
- Maropost
- OfficeAutopilotTagging
- GoToWebinar
- ConvertKit
- WebinarJam
- Constant Contact
- WebinarFuel
- Aweber
- PushCrew
- Market Hero
And the list goes on and on, as ClickFunnels can also integrate with Zapier. That alone comes with over 3,000 applications.
A/B Testing
A/B testing allows you to test two pages to see which one performs better. Marketing software must have this feature, and ClickFunnels offers it.
One-Click Upsell
Upsells help you increase your cart value. It saves user behavior, like the products the customer was checking or searching for. When the customer proceeds to checkout, ClickFunnels shows other products they were searching for but did not order or products that are related to the product the customer is buying.
This is upselling, and it increases the cart value. You can enable upselling with one click in ClickFunnels.
Payment Gateway
A sales funnel is incomplete without a payment gateway. You have done the hard part by bringing the customer to the checkout page. The last step, i.e., making the payment, should be simple; otherwise, all the effort of building a sales funnel will be in vain.
ClickFunnels lets you integrate with popular payment gateways like PayPal, Recurly, Stripe, Easy Pay Direct, etc.
Sub-users
If you do not want everyone on your team to access everything on ClickFunnels, you can control access using sub-users. With the help of sub-users, you can give access and privileges to certain areas to specific team members.
List Builder
ClickFunnels can help you collect leads that come from the opt-in funnel, so you have a list of email addresses of your leads ready in one place that you can use to send marketing emails.
Email Broadcasting
Right within ClickFunnels, you can send emails to your contacts in bulk. Note that this feature is only available in the Platinum plan.
Statistics
This will provide you with a detailed overview of your business performance.
You can see the number of page views in your funnel, the number of visitors converted to leads, and total earnings.
Follow-up Funnels
This ClickFunnels feature lets you follow up with leads that have not been converted. ClickFunnels provides you with various ways to engage with those leads.
Let me give you an example. Say you visit a site, and later while scrolling on social media sites, you notice their ads. The follow-up funnel does a similar job. Your leads can be followed up via social sites, SMS, desktop notification, and, of course, email as well.
This feature is only available in ClickFunnels’ Platinum plan.
Backpack
Affiliate marketing is a program in which your affiliates promote your products via different mediums with the sole purpose of making a sale of your products. They get a commission for any sales made through their link.
It sounds quite simple but creating an affiliate program is not that easy. It requires programmers to code pages and integrate them with various third-party applications. To avoid the rigorous process of creating an affiliate program, ClickFunnels has introduced this backpack feature with everything you need to create an affiliate program.
Sticky Cookies
There is a lot of software available that can help us create affiliate programs, so why should you use ClickFunnels Backpack? The answer is sticky cookies.
When a customer purchases a product using your affiliate link, your affiliate gets a commission. This is well known, but when the same customer purchases another product without using an affiliate link, your affiliate still gets paid, as ClickFunnels sticky cookies identify that the customer was initially sent by one of your affiliates.
This causes you to pay more, so how is this helpful to your business? Well, this keeps your affiliates happy and will keep them working with you in the longer term, and they will double their efforts to promote your products, which directly means that your sales increase.
You get these features in the ClickFunnels Platinum plan.
ClickFunnels Ratings
A famous saying goes, “learn from other people’s mistakes.” So make use of ClickFunnels’ existing customers’ experience and opinions.
Capterra is a popular and trusted software review platform that hosts reviews from thousands of people.
Like Capterra, TrustRadius and Trustpilot are popular review platforms, and I have also taken them into account.
The rating on Capterra, as you can see in the above screenshot, is 4.6 out of 5 stars, as rated by 488 existing users.
108 ClickFunnels customers have rated ClickFunnels with 8.6 stars out of 10 on TrustRadius, and 1573 customers have given it 4.7 stars out of 5 on Trustpilot.
So, the overall ratings that ClickFunnels has received on these three platforms are quite good and indicate that it’s a platform worth giving a shot.
ClickFunnels Pros and Cons
Pros
- Easy learning curve.
- It is an all-in-one marketing software package.
- Its backpack functionality is filled with sticky cookies.
- It offers a free trial.
Cons
- ClickFunnels does not have a free plan.
- Expensive.
- The basic plan costs you 97 USD/month and has limited features.
- Mediocre templates.
- Questionable customer support.
ClickFunnels Pricing
ClickFunnels has two pricing plans: Basic and Platinum.
The price difference is significant between the two plans, as the Platinum plan offers much more functionality than the Basic plan. For example, Platinum contains autoresponder series, priority support, and bulk email sending.
Also, the Basic plan limits the number of visitors and funnels, while the Platinum plan has no such limits.
Review the features of each plan and select the package that best meets your needs.
The pricing can be seen in the screenshot above: 97 USD per month for the Basic plan and 297 USD for the Platinum plan.
The pricing is expensive, but assuming the tool will help boost sales and bring money to the business, it is worth it. Also, if you want to pay less for the same plan, subscribe annually.
Annual payments can help you save 20%, as the pricing is reduced to 80 USD and 247 USD per month for the Basic and Platinum plans. This means you pay an annual price of 970 USD if you choose to go with the Basic plan and 2,970 USD a year if you select the Platinum plan.
The absence of a free plan is a disadvantage, and even the basic plan is very limited.
Having a free plan allows users to try the product out before providing payment details. However, this is not possible with ClickFunnels.
The good news is that ClickFunnels offers a 14-day free trial, so you can sign up by providing your personal and payment information. Try it for free for 14 days, and if you do not want to continue, simply cancel the subscription before the trial ends, and you pay nothing.
Click here to Try ClickFunnels
ClickFunnels Support
As ClickFunnels is complex and offers many functionalities, you may need to seek help down the road. ClickFunnels has helpful documents, live training community support, and mastery training from none other than co-founder Russell Brunson.
It does the job well with virtual and material support, but their customer support needs improvement. They respond to general queries well, but you may not receive the best care if the problem is complex.
ClickFunnels Alternatives
ClickFunnels is an overall good sales funnel, but yes, it is not without its drawbacks. One such disadvantage is its high price tag, and for small or budget-constrained businesses, this is surely a deal-breaker. In that case, you may be interested in ClickFunnels’ best possible alternatives.
So here are some recommendations for the best available alternatives to ClickFunnels that are less expensive.
My first ClickFunnels alternative is Groove.cm. This is the newest sales funnel platform launched by marketing legend Mike Filsaime. Groove.cm offers a complete lifetime free plan to create one complete sales funnel with a custom domain.
The first paid plan is a starter that will cost you 99 USD per month (79 USD if paid annually), and the Pro plan pricing is 299 USD per month (239 USD if paid annually).
I recommend you subscribe to the forever free plan and test their services. If you are satisfied or your requirements grow, you can upgrade the plan.
If your budget is within 50-90 USD per month or even less, you should check out Get Response. It has a free plan, and its highest plan, called the Professional plan, is 81.18 USD per month and offers unlimited automation and funnels with more perks. Its Basic plan starts at 12.3 USD per month for 1,000 contacts.
Another alternative that I would recommend is Simvoly. It is a website builder, a funnel builder, provides e-commerce solutions, email marketing, and automation, and a CRM to manage all your leads in one place, and all of this is offered for 12 USD per month.
It also has three other plans for 24, 79, and 199 USD. Also, keep in mind that its email marketing pricing has a separate plan at 9 USD for 500 subscribers.
Conclusion
You might still wonder if ClickFunnels is the right choice for you. Despite its limitations and drawbacks, the software will do the job and provide you with lead-converting pages to increase your sales.
It is expensive, but the price is reasonable. I suggest you sign up for the 14-day trial, try out the entire interface, test it to its full ability, and look at the results.
So I am concluding this article by not declaring that you must buy ClickFunnels for your business; instead, I am suggesting you try the trial service, and this will help you figure out if this is the best funnel builder to grow your business or not.
Remember three things when evaluating ClickFunnels. First, whether it has the required features.
The second consideration is the pricing. If it is too expensive, know that you have some cheaper ClickFunnels alternatives.
The third point is the user interface and learning curve. The user interface should be easy, and the learning curve should be minimal, so you don’t need third-party support to manage the funnel. Ensure the interface is clean and the platform is easy to figure out.
There’s a fourth consideration as well. For a sales funnel software, landing page builder, or marketing software, you must use it to its full capability. If you get stuck somewhere, the support team should be able to help you.
This concludes the article, and I hope this ClickFunnels review was useful to you.
