This blog post will provide details of Kartra features. If you are looking for a sales funnel platform, weighing on Kartra to see its features, and are interested in knowing how Kartra can help you grow your business and benefit you, this Kartra features guide is for you.
But before we begin, let’s have a quick look at Kartra.
What is Kartra?
Kartra is software to design sales funnels that gives online businesses all the solutions they need for their marketing and commercial needs. Andy Jenkins and Milke Filsaime founded this platform in 2018 under the parent company Genesis Digital LLC, based in La Jolla, California, USA.
It is a cloud-based platform that provides solutions for creating websites, landing pages, marketing solutions, selling products, help desk, etc.
Kartra is an all-in-all marketing solution that replaces the following services for your online business:
- Website Hosting
- Website and Landing Page Builder
- Email Marketing Services
- Shopping Cart Solution
- Video Hosting
- Affiliate Management
- Couser Platform
- Help Desk
- Etc.
Key Kartra Features
Here are the key Kartra features:
- Checkouts
- Leads
- Pages
- Emails
- Funnels & Campaign
- Membership
- Videos
- Helpdesks
- Calendars
- Forms
- Affiliate
- Integration & APIs
Let’s look at each feature of the Kartra mentioned above.
#1. Kartra Checkouts
Kartra offers comprehensive checkout options for businesses that sell items and services online. You can develop stunning landing pages for the checkout process that persuade people to purchase the product. You can sell unlimited products at various price points, including a single payment, several payments, or ongoing subscriptions.
You can offer a one-click transaction service to your clients. This means a buyer does not need to input all their information again; rather, they may buy from you with only one click.
You can upsell, downsell, and offer order bumps to your customers.
Buyers can pay using their credit cards or PayPal. They can use any form of payment. You can run promotions or offer discount coupon codes to one or many people to buy your product.
You can create stunning checkout pages with Kartra’s checkout options. You can design from scratch or build one using their templates. The purchasing and payment process can be completed on a single page or multiple pages.
You can sell products to global audiences, and the Kartra checkout will take care of tax and EU VAT calculation and tax collection.
Apart from the features mentioned above, Kartra offers many more functions. Visit the below page to learn about Kartra Checkouts features.
#2. Kartra Leads
Kartra leads provide a complete advanced email marketing solution and replace your email marketing software.
Leads are essential to the success of a firm. A lead can be an audience, a casual visitor who has shown interest in your product.
With Kartra Leads, you can store all your leads in one place and monitor their movement on your site and interaction with the product.
You can then send these leads with the right marketing email and sell the products. After they have purchased the goods, you can target them with advertisements for your other offerings.
You can send targeted emails generated by marketing automation to leads that have not yet been converted into customers to inform them about your product and encourage them to purchase.
Through lead analytics, you will see how they reacted to your email, such as which emails they opened and which links they visited inside the emails. You can further communicate with them via a targeted email using the information provided.
Kartra leads offer many more features. Visit the following page to learn about Kartra Leads.
#3. Kartra Pages
This is one of the most important Kartra features.
Kartra Pages is a drag-and-drop website and landing page builder. It helps you design your website and landing pages with no skill required.
You can create a page using over 500 page and section templates or from scratch using a blank canvas. Everything built with Kartra pages is 100% mobile responsive and connected with other elements of the Kartra sales funnel platform.
You can adapt sites according to the mobile device being used; for instance, if you do not want some aspects to appear on mobile but do want them to appear on the desktop, you have that ability.
You can personalize every aspect of the page, including its size, color, pattern, typefaces, background, and so on.
Kartra gives you access to more than 100 page templates that you can use exactly as they are or modify and personalize as you see fit.
You can construct various forms, including popup forms, page forms, checkout forms, and so on.
When you are finished, the pages can be published with a single click.
Kartra Pages has A/B testing. You can design four different variants of your page and test them and select the best performer.
You can visit the below page to learn more features of the Kartra pages.
#4. Kartra Emails
Kartra Mail is the Kartra email marketing service solution.
Kartra Mail is an advanced email marketing software that can replace your email marketing software. You can send emails to your audience as per your suitability.
You can send marketing emails to them based on their actions; for instance, if the email has not been opened, you can send it to them again with a different subject line. You may email them a new call-to-action if they do not click on the link you provided.
Kartra provides many templates to design your email. You can design email using their template or from a blank canvas.
You can split the test email with Kartra Mail A/B testing.
You can graphically design complete email automation and let the campaign run independently.
Kartra Mail provides many more functionalities. You can visit the following page to learn about Kartra Mail.
#5. Kartra Funnels & Campaigns
This is the key Kartra feature.
Kartra is a sophisticated tool for creating sales funnels. You can construct campaigns and funnels quite rapidly with the help of Kartra. Kartra features several done-for-you campaigns. Importing these funnels and running your campaigns can be completed in minutes.
Alternatively, start from scratch and develop funnels to conduct your campaign.
Funnels are interconnected pages and email automation until a visitor is converted to a lead and a customer.
You can include a page in your sales funnel campaign with an opt-in email form and an email list. After that, you’ll be able to send marketing emails specifically to these leads. Once they buy a product, you can send them emails to buy another product.
All these things can be done on autopilot once you design your sales funnel and start the campaign.
If your funnel performs well, you can sell it to the Kartra marketplace.
Visit the following page to learn more about Kartra Funnels and Campaigns features.
Kartra Funnels and Campaigns Features
#6. Kartra Membership
If you are a teacher or course seller, you can use Kartra Membership features to launch courses and sell them to your students.
You can establish a membership website and charge visitors for access to the site. You can set one-time payments, multiple payments, or regular payments.
You can upload any content as course material, including video, text, and audio. You can drip the content so learners can access the next section once they complete the precious ones or get access after a certain duration.
Kartra gives you basic analytics that you can use to track your student’s progress, and you can also send them reminder emails based on the progress that they have made.
Because every course in the Kartra membership is optimized for mobile devices, you can access it from any computer or mobile device.
Visit the following page to learn more about Kartra Membership.
#7. Kartra Videos
Kartra video replaces Vimeo, Wistia, spotlight, etc.
You can upload your video on Kartra video and completely control it.
You can provide video control to viewers or disable it. Video can play on page load or play on click. You can have a social sharing button on the video.
Kartra provides many video screens so that you can select them per your requirements. These videos are mobile responsive, which means they are optimized for all mobile or desktop PC devices.
You will know if the viewer has watched the video completely or left it midway. Kartra’s video is connected to the lead management. So based on the watching pattern, you can send your viewer emails.
For example, you can send them emails to finish the video they were watching.
#8. Kartra Helpdesks
Kartra Helpdesks allows you to interact with leads, visitors, or customers. You can receive their concerns and respond to them on time.
With Kartra Helpdesks, multiple customer support agents can respond to customer queries.
It provides you with canned responses to many queries that you can use instantly without needing to type and edit. You can also create your canned responses.
You can allow your customers to contact support through email ticketing, live chat, phone, or skype.
All conversations will be recorded and saved with three statuses: opened, waiting, and resolved.
It provides detailed analytics to see how many tickets are received and how many are resolved. You can see the efficiency and response time, and resolution time.
To see all helpdesk features, visit the following page:
#9. Kartra Calendars
Kartra Calendars replaces Calendly, schedulicity, Active Scheduling, etc.
Kartra Calendars provides real-time booking management.
The Calendars are updated in real-time, so no booking is duplicated, and a slot is filled; it is blocked for other users. Because it transforms time zones on the fly, your customers will always be aware of the booking time in their local time.
You can edit, update, or cancel the appointment, and the client will know automatically, and the slot will be available for booking.
This is a feature-rich calendar application; visit the following page to learn more about it.
#10. Kartra Forms
You can design an opt-in form using Kartra Forms. Kartra provides over 50 form templates you can select per your requirements.
You can use a prebuilt template or design using a blank canvas.
You can design single-step or multistep forms that will be 100% GDPR compliant.
All forms designed using Kartra Forms are mobile-friendly, which means they will work on all devices.
Visit the following page to learn more about Kartra Forms.
#11. Kartra Affiliate
Kartra Affiliate replaces Hit Path, Post Affiliate Pro, Ontraport, etc.
Kartra Affiliate helps you recruit an army of affiliates. These affiliates will help you sell your product and earn a commission.
You have the option of establishing performance-based commissions or establishing flexible commissions for each product. You can pay your affiliate through PayPal on any predetermined date or pay them whenever you choose.
You can keep in contact with your affiliate using the integrated lead management and email marketing system that Kartra provides.
You can design a quiz to filter affiliates. It gives in-depth analytics that allows you to see the performance of the affiliates as well as total sales compared to affiliate sales.
#12. Kartra Integration & APIs
Kartra Integrations replaces automate.io, Zapier, etc.
Kartra provides dozens of integrations where you can connect your favorite application with Kartra without coding.
Kartra provides integration with dozens of applications. You can go to “My Integrations” on the sidebar and find the Kartra integration. You can also find them in the top menu.
Some popular Kartra integrations are:
- Braintree
- Stripe
- Paypal
- Authorize.net
- Mailgun
- Sendgrid
- Elastic Mail
- Post Mart
- Digital Access Pass
- OptimizePress
- aMember
- S2Member
- Wishlist
- Kajabi
- Twilio
- Nexmo
- Plivo
- Google Calendar
- Zapier
Visit the following pages to learn more about Kartra Integrations and APIs.
Kartra API & Integrations Features
Other Kartra Features
Some other features of Kartra are:
#1. Kartra Surveys & Quizzes
The use of quizzes and surveys as engagement tools is highly effective. You can design surveys and quizzes in a matter of minutes with Kartra, and based on the results, you can put leads in different automation so that marketing emails can be sent to them and their behavior can be tracked.
You can create a survey or quiz with a single or multiple steps. The questionnaire can either be traditional and contain static questions, or it can be dynamic, dependent on the responses.
#2. Kartra Analytics
Kartra provides Analytics that show what is happing with your sales funnel.
The analytics data provides valuable data that help you make informed decisions on every corner.
You will know what landing pages are converting better, which email marketing campaign is bringing more customers and what automation sequence is the best performer.
You will have metrics of your business performance within a few clicks.
#3. Kartra Agency
This feature is available on Kartra Silver and the above plans.
With Kartra Agency features, you can manage multiple clients from a central location. You will have one master login for all accounts and have single billing for all clients.
You can use Kartra agency as an owner or a contractor.
As an Owner, you can buy and create new accounts on behalf of your clients and mark them. As a contractor, you can link already existing accounts and manage them.
#4. Kartra Marketplace
Kartra Marketplace is where you can hire experts to help you design your sales funnel or manage your campaigns.
You can buy done-for-you campaigns or sell your campaigns.
How Can Kartra be Used?
Kartra provides a complete online business solution. You can use Kartra for many purposes, some of which are as follows:
- Create Website and Landing Pages: Kartra provides page builder features that help you create websites and landing pages. You can design websites and pages using prebuilt templates or from a blank canvas—all with no coding. Kartra hosts the website, so you won’t need to buy hosting space.
- Create Sales Funnel: With Kartra’s graphical funnel builder, you can build the sales funnel within minutes and run your campaign on autopilot. If you are not an expert, you can hire them from Marketplace or import done-for-you campaigns.
- Create Membership Portal: If you sell online courses, Kartra allows you to create membership sites to sell courses and earn money.
- Sell Products and Services: Kartra provides a complete shopping cart solution that helps you sell your digital products and services.
Comparison of Kartra Features by Pricing Plans
Kartra offers five pricing plans:
1. Kartra Starter: The monthly price is 99 USD or 79 USD if paid yearly. The features of this plan are:
- Up to 2,500 leads
- 1 custom domain
- 15,000 emails per month
- 50 GB bandwidth
- 100 pages
- 50 videos
- 20 products
- 2 membership sites
- 1 team member
- 1 helpdesk
2. Kartra Silver: The monthly price is 199 USD or 149 USD if paid yearly. The features of this plan are:
- Up to 12,000 leads
- 3 custom domains
- Unlimited emails per month
- Unlimited bandwidth
- Unlimited pages
- Unlimited videos
- Unlimited products
- Unlimited membership sites
- Unlimited team members
- Unlimited helpdesk
- Kartra Agency
3. Kartra Gold: The monthly price is 299 USD or 229 USD if paid yearly. The features of this plan are:
- Up to 25,000 leads
- 5 custom domains
- Unlimited emails per month
- Unlimited bandwidth
- Unlimited pages
- Unlimited videos
- Unlimited products
- Unlimited membership sites
- Unlimited team members
- Unlimited helpdesk
- Kartra Agency
4. Kartra Platinum: The monthly price is 499 USD or 379 USD if paid yearly. The features of this plan are:
- Up to 50,000 leads
- 10 custom domains
- Unlimited emails per month
- Unlimited bandwidth
- Unlimited pages
- Unlimited videos
- Unlimited products
- Unlimited membership sites
- Unlimited team members
- Unlimited helpdesk
- Kartra Agency
5. Kartra Enterprise: The pricing structure for this plan is not given on the website. You must contact customer care for a custom quote.
Click Here to Check All Kartra Features
Kartra 30-Day Trial
You can use the Kartra trial to test all Kartra features.
Kartra does not show a trial offer on the website. But when you move the cursor to the address bar, a popup will appear and offer you a 14-day trial for 1 USD.
You can visit Kartra using the normal link below and see the offer.
Now, if you visit Kartra using this special link and move the cursor to the address bar, the same pop bar will appear, but this time the trial offer will be for 30 days for 1 USD, as you can see in the below image.
You can use the trial offer to test Kartra for 30 days. If you are satisfied with Kartra, you can select the plan suiting your requirements; otherwise, cancel the plan.
You must cancel the trial plan before 30 days; otherwise, they will charge you for one month.
Click here to try Kartra for 30 days for 1 USD.
Kartra Features: Summary
There are many Kartra features to explain in a single post. You can join the Kartra trial and test their features. Kartra is an all-in-one marketing software that provides everything you need to run your business. Kartra is the right choice for you if you need a complete solution.
Click here to Visit Kartra Website
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